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Tag Archives: marketing
dry oil vs. wet oil
The beauty industry sure loves to confuse consumers. All the rage these days is “dry oil,” which supposedly hydrates skin without clogging pores. That sounds great and all, except I’ve been conditioned to expect the exact opposite for decades. Since … Continue reading
Posted in advertising, something new i noticed
Tagged acne-prone skin, Beauty, confused, consumer behavior, dry oil, face oil, Juno, market research, marketing, Nude Skincare, oil-free, sephora, shopping, Sunday Riley, wet oil
1 Comment
mystery of the 59fifty hats and their golden stickers
When I returned from China and rode the NYC subway for the first time (in years), I noticed a young dude wearing a baseball cap with the sticker labels still on the bill. I assumed he’d forgotten to take it … Continue reading
Posted in life is a mystery, something new i noticed
Tagged 59Fifty, baseball cap, brand, branding, gangsta, gangster, Gap, hats, label, marketing, NYC, stickers, subway, thug, trends
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Ace Power from Korea
Ohmygod, Korea is killing me with these weird weight loss/fitness contraptions. This one is called Ace Power, and it’s supposed to give you the workout benefits of horseback riding. Which sounds fine, except… it looks like this. And you thought … Continue reading
Posted in advertising, something awesome, something new i noticed, WTF
Tagged Ace Power, advertising, awesome, exercise, exercise machines, H-Mart, horseback riding, infomercial, Korea, korean, marketing, obesity, S-line, sexual innuendos, shopping, wtf
2 Comments
“The Hunger Games” poster in China
“The Hunger Games” was never released in China, but that has not kept the Chinese people from ripping off the movie poster. Prominently displayed all over Shenzhen are these ads for Suning, a major Chinese electronics retailer. Katniss and Peeta are … Continue reading
Posted in fakey makey, Life in China, pet peeves, WTF, YOU SUCK!
Tagged advertising, china, confused, copyright, fake, fakey makey, intellectual property, Jennifer Lawrence, marketing, movie, movie poster, movies, shenzhen, Suning, Suning.com, The Hunger Games, wtf
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Buttocks Bras in Korea
When we were in Seoul last month, we came across a shop selling this amazing product — Buttocks Bra! It’s so weird and awesome that I wish I’d tried it (for, you know, research), but I didn’t think that was … Continue reading
Posted in something new i noticed, WTF
Tagged alignment, awesome, awesomeness, B-Man, bow-leggedness, bra, buttocks bra, clothes, confused, family, Fashion, Korea, korean, marketing, miracle, obesity, pelvis, Seoul, shopping, Spanx, underwear
2 Comments
Binch by Lotte
I bought this box of cookies in Seoul not because it looked delicious, but because its name cracked me up. Binch. Looks a lot like that other word that begins with “Bi” and ends with “ch.” There’s also something about … Continue reading
Posted in something new i noticed, something new we tried
Tagged Binch, Bintz, bitch, cookies, food, Korea, Lotte, marketing, product management, Seoul, snacks
2 Comments
not cool, MBSKY, not cool!
We were walking through a tiny department store in Pingshan Village the other day when the husband noticed this rather disturbing poster for MBSKY, a Chinese fashion brand. In case it isn’t obvious, let me spell it out for you: … Continue reading
UCLA in Asia
I should start by assuring you that I have nothing against UCLA — the school. I always thought of it as a great institution with lots of smart folks. It actually has a very good MBA program, which is one … Continue reading
Posted in something new i noticed, WTF, YOU SUCK!
Tagged academics, ashamed, Baidu, brand confusion, brand dilution, brand essence, brand extension, branding, branding 101, bruins, china, clothes, confused, core capability, fake Armani, fake Disney, Fashion, Google, Korea, mall, marketing, MBA, meaning map, revenues, shenzhen, shopping, UCLA, UCLA store, universities, wtf
2 Comments